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St. Louis Cardinals, FS Midwest Score MLB's Best TV Ratings PDF Print E-mail
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Written by Matthew Coller   
Saturday, 16 October 2010 20:14

Cardinals

The Boston Red Sox have owned the title of Major League Baseball's most locally watched team for the last six years. In 2010, however, the St. Louis Cardinals, who failed to make the playoffs this season, had baseball's top local TV ratings scoring a 9.5 local average for its 127 telecasts, according to St. Louis Business Journal. The 9.5 rating translates into around 120,000 households.

The Cardinals' broadcasts on FS Midwest saw a 19 percent increase in ratings from 2009 and topped their previous high of a 9.2 average rating. The team's game casts scored No. 1 in prime time in their market 69 times out of 98 night games. Last year they accomplished that feat 51 times.

FS Midwest also set a mark for their highest-rated event in the network's history during an Aug. 10 Cardinals vs. Cincinnati Reds game in which the two teams cleared benches.

FoxSports Midwest will carry all non-nationally broadcast games next season

The Minnesota Twins' TV ratings finished in second place among MLB teams with an 8.77 average. Philadelphia, Tampa Bay and Cincinnati also ended the regular season in the top five. The Reds had an enormous jump in viewership since '09, increasing their ratings by 94.5 percent.

Several teams from the West Coast didn't draw viewership quite as well. The Los Angeles Dodgers and Angles finished in the bottom five and the Oakland A's, with a rating of 1.16, had the lowest ratings in the Major Leagues.


Matthew Coller is a senior staff member of the Business of Sports Network, and is a freelance writer. He can be followed on Twitter

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FOX-Cablevision Dispute Means NLCS Game 1 Not Airing in Some Markets PDF Print E-mail
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Written by Maury Brown   
Saturday, 16 October 2010 18:53
FIX-Cablevision Carriage Dispute
This is what Cablevision currently has airing on
FOX5 and MY9

UPDATED WITH SPECIFIC CHANNELS AND MARKETS IMPACTED .... THIS IS BREAKING NEWS…

A carriage dispute between News Corp’s FOX and Cablevision had FOX pull several of its channels off Cablevision late last night, and now it appears that no deal will be in place any time tonight. That means that Cablevision customers in Philadelphia and New York will not see Game1 of the NLCS between the Giants and Philles. The blacked-out Fox channels are FOX 5 (WNYW) in New York and FOX 29 (WTXF) in Philadelphia. My9 (WWOR) is Fox's 2nd New York station (a MyNetworkTV affiliate licensed to Secaucus, NJ), also blacked out, but it doesn't affect the MLB or NFL coverage situation.. NFL games could also in danger of not airing on Sunday.

“It is shameful for News Corp. to use Major League Baseball and NFL games to hold viewers hostage in order to extract tens of millions from Cablevision customers,” said Charles Schueler, Cablevision’s executive vice president of communications. “ We have accepted the bipartisan calls from scores of political leaders to reach a fair agreement through binding arbitration, and demand that News Corp. also agree and immediately return its Fox programming to Cablevision customers.”

"As long as there is a serious effort on the part of Cablevision, we will be at the table," Fox spokesman Scott Grogin said earlier in the day. "We want to settle this as quickly as possible."

MORE NEWS AS IT BECOMES AVAILABLE


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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Game 1 of ALCS Between Yankees and Rangers Most Watched LCS in Cable History PDF Print E-mail
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Written by Maury Brown   
Saturday, 16 October 2010 18:38

2010 ALCS

Rangers fans probably wish the game had never happened, while Yankee fans rejoiced. But, it may be TBS that had the most the celebrate That's because Game 1 of the American League Championship Series (ALCS) pulled in 8.1 million viewers making it the most-watched (based on total viewers) LCS Game #1 ever on cable, supplanting last years NLCS Game #1 on TBS.

Last night’s Game #1 scored a 5.0 U.S. household rating, up +32% over TBS’s coverage of the 2009 NLCS average (Philadelphia Phillies @ LA Dodgers – 3.8 US Household Rating) and up +9% over the network’s seven-game ALCS coverage in 2008 of the Boston Red Sox @ Tampa Bay Rays (4.6 US household rating). In addition, households were up +33% (5,750,000 vs. 4,334,000) and total viewers increased +34% (8,111,000 vs. 6,064,000) over the comparable coverage from last year.

Game #1 of the ALCS on TBS also saw double digit growth in all key demos vs. the network’s coverage of the 2009 NLCS, including:

  • A18-34: +40% (1,671,000 vs. 1,198,000)
  • A18-49: +37% (3,518,000 vs. 2,573,000)
  • A25-54: +45% (3,786,000 vs. 2,613,000)
  • M18-34: +47% (1,155,000 vs. 786,000)
  • M18-49: +47% (2,471,000 vs. 1,684,000)
  • M25-54: +57% (2,655,000 vs. 1,697,000)

TBS’s coverage of the New York Yankees at Tampa Bay Rays/Texas Rangers delivered a 13.9 rating in the New York market and a 21.9 rating in the Dallas Fort-Worth market.

With the Rangers winning Game 2 7 to 2, the series is tied at 1 game a piece as the ALCS shifts to New York on Monday for Game 3.


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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FOX-Cablevision Dispute Threatens Airing of NLCS Game 1 PDF Print E-mail
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Written by Maury Brown   
Saturday, 16 October 2010 10:55
FIX-Cablevision Carriage Dispute
This is what Cablevision currently has airing on
FOX5 and MY9

A carriage dispute between News Corp’s FOX and Cablevision had FOX pull several of its channels off Cablevision late last night. The channels blacked out are FOX5 in New York and MY9 in Philadelphia. The dispute has the capacity to have Game 1 of the NLCS – a marquee match-up between Tim Lincecum and Roy Halladay –blacked out on those carriers.

"News Corp.'s decision to remove Fox programming from 3 million Cablevision households is a black eye for broadcast television in America," Cablevision spokesman Charles Schueler said to The AP

A statement by FOX on the dispute laid blame on Cablevision.

"In an effort to avoid this very situation, we started this process in May and made numerous reasonable proposals to Cablevision," said Mike Hopkins, president of Fox Networks Affiliate Sales and Marketing. "However, we remain far apart and Cablevision has made it clear that they do not share our view regarding the value of Fox's networks."

The sides are set to resume talks today at noon ET.

Game 1 of the NLCS is set for a first pitch at 7:57pm ET, and airs on FOX nationally.

In terms of how this might impact Major League Baseball, according to sources who wished to speak off-record, should any postseason games not be carried, the league would lose no broadcast revenues.


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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Broadcast Time for Game 1 of ALCS Between Yankees and Rangers PDF Print E-mail
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Written by Maury Brown   
Friday, 15 October 2010 12:30

ALCS

The 2010 League Championship Series has arrived...
The following is the national broadcast schedule for tonight's ALCS Game. TBS will provide national coverage of the American League Championship Series between the New York Yankees and Texas Rangers.
ESPN Radio will provide complete coverage of all League Championship Series games, and additional live coverage will be provided by XM Radio, MLB International and MLB.com.

Date Game Network First Pitch (ET)

Fri., Oct. 15th

ALCS Game 1, NYY @ TEX TBS 8:07 p.m.

C.C. Sabathia (1-0, 4.50 ERA) vs. C.J. Wilson (1-0, 0.00 ERA)


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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Updated MLB League Championship Series (LCS) Schedule PDF Print E-mail
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Written by Maury Brown   
Tuesday, 12 October 2010 20:33
2010 ALCS 2010 NLCS

UPDATE: WIth the Rangers beating the Rays 5-1 in Game 5 of their ALDS, here is the updated schedule for the League Championship Series

The following is the national broadcast schedule for the American League and the National League Championship Series. TBS will provide national coverage of the American League Championship Series between the New York Yankees and the winner of the Tampa Bay Rays vs. Texas Rangers Division Series, and FOX Sports will provide national coverage of the National League Championship Series between the Philadelphia Phillies and the San Francisco Giants.

ESPN Radio will provide complete coverage of all League Championship Series games, and additional live coverage will be provided by XM Radio, MLB International and MLB.com.

Date Game Network First Pitch (ET)

Fri., Oct. 15th

  • ALCS Game 1, NYY @ TEX TBS 8:07 p.m.

Sat., Oct. 16th

  • ALCS Game 2, NYY @ TEX TBS 4:07 p.m.
  • NLCS Game 1, SF @ PHI FOX 7:57 p.m.

Sun., Oct. 17th

  • NLCS Game 2, SF @ PHI FOX 8:19 p.m.

Mon., Oct. 18th

  • ALCS Game 3, TEX @ NYY TBS 8:07 p.m.

Tues., Oct. 19th

  • NLCS Game 3, PHI @ SF FOX 4:19 p.m.
  • ALCS Game 4, TEX @ NYY TBS 8:07 p.m.

Wed., Oct. 20th

  • ALCS Game 5*, TEX @ NYY TBS 4:07 p.m.
  • NLCS Game 4, PHI @ SF FOX 7:57 p.m.

Thurs., Oct. 21st

  • NLCS Game 5*, PHI @ SF FOX 7:57 p.m.

Fri., Oct. 22nd

  • ALCS Game 6*, NYY @ TEX TBS 8:07 p.m.

Sat., Oct. 23rd

  • NLCS Game 6*, SF @ PHI FOX 3:57 p.m.^
  • ALCS Game 7*, NYY @ TEX TBS 8:07 p.m.

Sun., Oct. 24th

  • NLCS Game 7*, SF @ PHI FOX 7:57 p.m.

* indicates if necessary.

^ If ALCS is complete, then NLCS Game 6 will shift to 7:57 p.m. (ET).

Please note that the schedule above is tentative and subject to change based on postponed and/or suspended games.

Source: Major League Baseball


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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Rays-Rangers Game 4 Lowest-Ever Rated Postseason Telecast for TBS PDF Print E-mail
Written by Maury Brown   
Tuesday, 12 October 2010 14:00

2010 MLB Postseason on TBSBefore the season ended, I looked at the potential match-ups for the postseason and came to the conclusion that MLB would likely see a ratings decline compared to last year. With the Division Series set, sans the outcome of tonight’s match-up between the Rangers and Rays (first pitch, 8:07 pm ET on TBS), in the books, that is likely to be the case.

But, before then, TBS can point to the ALDS Game 4 between the Rays and Rangers and say that it was the lowest-rated and least-viewed MLB postseason telecast since it began airing the playoffs in '07. According to today’s edition of the SportsBusiness Daily, TBS averaged a 2.3 U.S. rating and 3.678 million viewers for Sunday's LDS telecasts, with the Rays-Rangers game pulling a 1.5 U.S. rating and 2.219 million. MLB had the disadvantage of going up against a slate of NFL games.

According to the SBD, the “net's previous low was for Phillies-Brewers NLDS Game Four in the same day/time slot in '08 (2.220 million viewers). Sunday's TBS MLB figures are also down from a 2.9 U.S. rating and 4.537 million viewers for three telecasts on the comparable day last year.”

Below is a breakdown of Sunday’s game.

SUNDAY MLB LDS RATINGS, VIEWERSHIP ON TBS
'10 GAME
START (ET)
RATING
VIEWERS (000)
Rays-Rangers: Game Four
1:00pm
1.5
2,219
Giants-Braves: Game Three
4:34pm
2.6
4,238
Phillies-Reds: Game Three
8:06pm
2.8
4,653
AVERAGE
2.3
3,678
'09 GAME
START (ET)
RATING
VIEWERS (000)
Angels-Red Sox: Game Three
12:00pm
2.0
2,936
Yankees-Twins: Game Three
7:00pm
4.1
6,791
Phillies-Rockies: Game Three
10:40pm
2.7
4,084
AVERAGE
2.9
4,537

Source: SportsBusiness Daily


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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MLB, TBS Release Remaining Broadcast Schedule for Remainder of Division Series PDF Print E-mail
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Written by Maury Brown   
Monday, 11 October 2010 17:39

2010 MLB Postseason on TBSThe following is the remaining national broadcast schedule for the American League and National League Division Series. TBS and ESPN Radio will provide national coverage of all Division Series games. Additional live coverage of all postseason games will be provided by XM Radio and MLB.com.

[Subject to change]

Date Match-Up (ALL GAMES ON TBS) Time (ET/Site Time)

  • Mon., Oct. 11th San Francisco Giants @ Atlanta Braves, NLDS Game 4 7:37 p.m.
  • Tues., Oct. 12th Texas Rangers @ Tampa Bay Rays, ALDS Game 5 8:07 p.m.
  • Wed., Oct. 13th Atlanta Braves @ San Francisco Giants, NLDS Game 5 (if necessary) 8:07 p.m. / 5:07 p.m.

Source: MLB, Turner Sports


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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Grieve Signs 3-Year Extension, But Josh Lewin Out of Texas Rangers Broadcast Team PDF Print E-mail
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Written by Maury Brown   
Monday, 11 October 2010 15:47

Texas RangersThe Texas Rangers today announced that the club has signed Tom Grieve to a three-year contract extension as the club’s television analyst on Fox Sports Southwest and TXA21. The new agreement carries Grieve, who has been on the team’s telecasts since 1995, through the 2013 season.

It was also announced that television play-by-play announcer Josh Lewin will not return for 2011.

“After several discussions over the last few months, the Texas Rangers and Josh Lewin have agreed to end their relationship and move ahead in different directions,” commented team President Nolan Ryan. “As a result, Josh will not be returning as the Rangers television announcer in 2011. We wish Josh the very best for the future.”

“I would like to thank the Rangers for nine wonderful years,” said Lewin. “I respect the team’s leadership and vision and wish them nothing but the best as well.”

Lewin has been on Rangers’ telecasts since 2002. The club will immediately begin its search for a play-by-play broadcaster to work with Grieve on the Fox Sports Southwest and TXA21 telecasts.

Source: Texas Rangers


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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Updated MLB Division Series Broadcast Schedule for Sunday, Oct 10 PDF Print E-mail
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Written by Maury Brown   
Sunday, 10 October 2010 09:48

MLB on TBSWith the Division Series seeing one sweep (the Yankees over the Twins), and the Rays staving off elimination, the broadcast schedule begins to see some adjustments.

Here's how the broadcast schedule on TBS is for today (Sunday, Oct. 10), and how game times shift depending on whether the Phillies sweep the Reds, or not.

For those wishing to catch the pre-game show, TBS MLB on Deck airs at 12:30 p.m. (ET) featuring Matt Winer (host), Dennis Eckersley, Cal Ripken and David Wells (analysts). The pre-game show will lead into Game 4 between the Tampa Bay Rays @ Texas Rangers at 1 p.m. (ET), followed at 4:30 p.m. (ET) by Game 3 of the Atlanta Braves hosting the San Francisco Giants. The final game of the night will feature the Philadelphia Phillies @ Cincinnati Reds in Game #3 at 8 p.m. (ET). The night will wrap up with post-game studio coverage on Inside MLB with Winer, Eckersley, Ripken and Wells.

TBS’ coverage of the 2010 MLB Postseason continues on Mon., October 11 with two potential scenarios based on the outcome of Sunday’s games (full details below):

  • If the Reds win on Sunday, TBS MLB on Deck will get underway at 4:30 p.m. (ET) before leading into Phillies @ Reds in Game #4 at 5 p.m. (ET), followed by the Braves hosting the Giants in Game #4 at 8:30 p.m. (ET). Inside MLB will recap the night’s action.
  • If the Reds lose on Sunday, TBS MLB on Deck will begin at 7 p.m. (ET) on Monday and will be followed by Giants @ Braves (Game #4) at 7:30 p.m. (ET). Inside MLB will recap the night’s action after the game.


Maury BrownMaury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, as well as a contributor to FanGraphs and Forbes SportsMoney. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

Follow Maury Brown on Twitter Twitter

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