It didn’t have the excitement of Game 6, but given its do-or-die factor, Game 7 of the 2011 World Series wound up being a ratings hit.
Based on the fast overnight numbers, FOX saw a 16.2 national television ratings number for Game 7, which saw the Cardinals beat the Rangers 6-2, and with it the club’s 11 World Series Championship. In the home markets for the two teams involves, ratings were, understandably, exceptionally high. In St. Louis the overnight ratings number was 52.7 while the Dallas/Ft. Worth market pulled a 40.3 overnight rating.
The 16.2 rating was the highest fast overnight television rating number for a World Series game since the Red Sox broke their 86 year futility mark in 2004, pulling in a 19.7 overnight rating. That series went just four games with the Red Sox sweeping the Cardinals.
Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, and is a contributor to Forbes SportsMoney blog.. He is available as a freelance writer. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network (select his name in the dropdown provided).
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