UPDATED: Extravaganza support image added
When the logo for the Miami Marlins was leaked, the overwhelming response was, well, not too kind.
But, if the logo was thought to be ugly, the structure being built in centerfield for home runs may redefine it.
For the majority of the morning, I have struggled to find the superlative that best describes it. I am at a loss. The best way I could describe it would be Busby Berkeley on acid.Â Itâ€™s Vegas meets Miami. Itâ€™s the zenith of â€śbad PR is still PRâ€ť in that it will be talked of ad nauseum for months â€“ maybe years â€“ to come. It's.... it's.... well, you can't make this stuff up.
Coming back to the logo, there were many that said that it may have been leaked early to gauge fan interest. If the centerfield design is being held to, the logo comes across as stately as the Yankees, Red Sox or Tigers logo.
Look, itâ€™s Miami. I get that itâ€™s lively, and upbeat â€“ something akin to a US version of carnival. And speaking of Carnival, I joked that the cruise line could be the ones in line to purchase naming rights to the new Marlins stadium set to open in April of 2012. After the logo, and now this thing that makes me wonder if you stare at it long enough, youâ€™ll see the faces of Jeffery Loria and David Samson within, nothing would surprise me.
Take it in:
To give you an idea of just how massive this extravaganza will be, see the support structure for it below:
Animated Image hat-tip: SB Nation
Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey, and is a contributor to Forbes SportsMoney blog.. He is available as a freelance writer. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network (select his name in the dropdown provided).
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