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 In looking ahead to all 30 clubs in Major League Baseball, David has now wound his way through all the American League with the AL East (see the Yankees - Red Sox - Rays - Orioles - Jays) , the AL Central (see the Royals, - White Sox -Twins - Indians - Tigers) and AL West with (Angels - A's - Rangers - Mariners). As begins his look at the National League, he's beginning with the NL East (see the New York Mets and the Washington Nationals), and today, the Florida Marlins - Maury Brown
Team: The Florida Marlins
2009 Total Attendance: 1.46 million over 78 games
2009 Average Attendance & Sell-Thru: 18,770 (52%)
2009 Record: 87-75, Missed Playoffs
2010 Total Attendance: 1.53 million
2010 Average Attendance & Sell-Thru: 18,953 (54%)
2010 Record: 80-82, Missed Playoffs
Looking ahead to 2011……
Notable offseason addition/subtractions: Traded Dan Uggla or Omar Infante and Mike Dunn
Interleague LY: TB Rays & Texas Rangers
Interleague TY: TB Rays, Anaheim Angels, & Seattle Mariners
April/May Games: 15 in April, 11 in May in 2011 vs. 11 in April and 18 in May in 2010
Holidays: Home 4/24 Easter 5/8 Mother’s Day 7/4 Independence Day 9/5 Labor Day Road 6/19 Father’s Day
Overall Outlook: This is the last and 20th year at Sun Life/Joe Robbie/Pro Player/Dolphin Stadium for the Marlins. The team has been last in NL attendance for 5 years in a row and bottom 3 last 12 years. MLB and the Marlins couldn’t be more excited as they announced they have presold all 379 diamond club seats at the new stadium and have sold the majority of the dugout club seats as well. As for 2011, they should hit the ground running as they open against the Mets, Nats, and Astros. The interleague schedule won’t help move tickets, but the injuries in Philly and financial issues in New York should help the team be more competitive. The team finished 17 games out last year and looks to improve this year. Even though they didn’t get much help on the holidays, the new stadium in 2012 will help move inventory this season. I think the Marlins will have a 10% increase in attendance and break 20,000 fans game for the first time since 2005.
 David Simmons is a graduate of the University of Central Florida who worked in the front office of the Los Angeles Dodgers over 4 seasons. He has a decade of ticketing experience and currently resides in Baltimore. You can follow David on Twitter @davidesimmons
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