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"CitiField"? Mets Appear to Have Reached Naming Rights Deal PDF Print E-mail
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Written by The Staff   
Saturday, 11 November 2006 07:04
New Mets Ballpark

Reports are that the Mets and CitiGroup have reached a naming rights deal for the new Mets stadium, whose groundbreaking will be Monday.  As Newsday reports:

The Mets will officially break ground on their new ballpark, set to open in 2009, on Monday. The new name of the ballpark will likely be announced at that time.

The Mets have long indicated that they would sell the naming rights to their new ballpark. It is believed that they have also discussed those rights with Verizon and Pepsi.

Citigroup has conducted market research to determine the best name for their new stadium. Among the names proposed were: Citigroup Ballpark, Citi Ballpark, Citibank Ballpark, Citibank Yard, Citibank Coliseum, Citibank Diamond, Citibank Field.

The AP reports that the naming rights deal will be the most lucrative in sports history:

The Mets and Citigroup Inc. have agreed on a 20-year sponsorship deal for the team's new ballpark that is worth more than an average of $20 million annually and includes stadium naming rights, a baseball official said Saturday. The source spoke to The Associated Press on condition of anonymity because the deal will not be announced until Monday at the formal groundbreaking.

This will be a record for U.S stadium naming rights, topping the approximately $10 million annually the NFL's Houston Texans receive from Reliant Energy to call their home Reliant Stadium. 

Renderings of the new Mets Ballpark design, as well as a Fly-Through animation can be seen here on The Biz of Baseball

 
 
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