MLB, and its broadcast partners FOX and TBS continue to benefit from large markets and strong brand recognition nationally, with average viewership up nationally 20 percent over the same period last year.
Currently, TBS and FOX are averaging 7.49 million viewers per game compared to four games over last year’s LCS.
Last night’s dramatic 13-inning ALCS Game 2 that saw the Yankees win 4-3 over the Angels drew 9.38 million viewers, an increase of 87 percent compared to last year’s Game 2 of the NLCS between the Phillies and Dodgers in which the Phillies won 8-5 at Citizens Bank Park.
Showing the Yankees bring in viewers nationally, the ratings for Saturday’s ALCS Game 2 saw the most viewers for a non-elimination game in a Saturday since 2004, the dramatic series between the Yankees and Red Sox in which the Red Sox came from being down 3 games to none to win the ALCS.
The League Championship Series continues tonight with Game 3 of the NLCS on TBS (8:07 p.m. ET) from Citizens Bank Park. The NLCS is currently tied 1 game a piece between the Phillies and Dodgers.
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