Home Television Overnight Ratings for Day 2 of the Division Series Up 21% From Last Year

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Overnight Ratings for Day 2 of the Division Series Up 21% From Last Year PDF Print E-mail
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Written by Maury Brown   
Friday, 09 October 2009 14:33

Divison Series on TBSBuoyed by compelling match-ups, competitive games, and large markets being represented, Day Two of the MLB Division Series on TBS saw overnight ratings up 21 percent in metered-markets from last year’s games. Last year’s games were played one week earlier due to the World Baseball Classic being played this year before the regular season was started.

As noted, these are the overnight metered-market ratings. Final ratings will be published shortly on The Biz of Baseball as soon as they are released.

OVERNIGHT RATINGS FOR DAY TWO OF MLB DIVISIONAL SERIES ON TBS
'09 GAME
TIME
MM
RATING
'08 GAME
MM
RATING
% +/-
Rockies-Phillies
2:30-6:19pm
2.5
White Sox-Rays
2.2
13.6%
Cardinals-Dodgers
6:19-9:23pm
4.1
Brewers-Phillies
3.2
28.1%
Red Sox-Angels
9:23pm-12:55am
3.7
Dodgers-Cubs
3.3
12.1%
METERED-MARKET AVERAGE
3.5
2.9
20.7%

Source: Nielsen Media Research by way of the SportsBusiness Daily


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