Maybe the next David Wells could use the snacks as an incentive.
Hostess announced today that they are kicking off the "Steeerike It Rich!" sweepstakes, in which one lucky entrant will win the chance to throw three strikes on the field of Royals' Kauffman Stadium for one million dollars. This prize also includes a trip to Kansas City for the winner and three of his/her family members for 3 days and 2 nights.
Throughout May, specially marked family-sized packages of Hostess Twinkies(R), Hostess Cupcakes and Hostess "Baseballs" -- cup cakes with vanilla icing and red swirl "stitching" -- will feature a "Steeerike It Rich!" sweepstakes entry code that consumers can use to register online at www.hostesscakes.com from May 4 through June 26, 2009. One lucky winner will be randomly selected from all entries. For official rules and additional information about the sweepstakes, including information on the non-purchase method of entry, visit www.hostesscakes.com.
"The 'Steeerike It Rich!' sweepstakes is a perfect partnership between two American favorites -- Hostess' iconic snack cakes and baseball -- America's pastime," said David Leavitt, VP of Snack Marketing at Interstate Bakeries Corp., makers of Hostess products. "Hostess consumers love baseball and with the chance to win one million dollars on the line, we know this promotion will knock it out of the park."
The winner of the sweepstakes will have the chance to throw three strikes at a target. If he/she does not throw any strikes, he/she will win a consolation prize of $5,000. If one strike is thrown he/she will win $10,000. If two strikes are thrown he/she will win $15,000. If three strikes are thrown, he/she will win $1 million!
Source: Interstate Bakeries Corp.
Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey. He is contributor to Baseball Prospectus, and is available as a freelance writer. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.
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