The emotion was palatable; the feeling electric. But, for all the pomp and pageantry that the final game at Yankee Stadium had, it wasn’t the ratings juggernaut that it was expected to be.
According to Nielsen Media Research figures published by the Sports Business Daily, Sunday’s final game at Yankee Stadium will go down as the seventh highest rated ESPN Sunday Night Baseball game… of 2008. Yes, not the seventh all-time, the seventh highest this year.
The game earned a 2.4 cable rating (3.1 million viewers) in the 8:20pm-12:04am timeslot. That rated the game ahead of 26 other SNB games on ESPN (the average rating for Sunday Night Baseball was a 2.0) in 2008.
What was the most watched game on SNB this season? The July 27 game between the Yankees and Red Sox which garnered 4.2 million viewers.
Source: Sports Business Daily