It was announced today that FSN Bay Area begins a new era in Bay Area television as the network re-launches as Comcast SportsNet Bay Area on March 31.
As part of the re-launch festivities, legendary A’s players Sal Bando, David Henderson, Joe Rudi and Terry Steinbach will unveil the new Comcast SportsNet Bay Area outfield signs at McAfee Coliseum in a special pre-game ceremony airing live on Comcast SportsNet’s season debut of A’s Pregame Live at 6:30 PM on April 1. Following A’s Pregame Live, Comcast SportsNet Bay Area presents the first of its 80 A’s games at 7:00 PM, in their home opener against the 2007 World Series Champion Boston Red Sox.
As the home of “Authentic Bay Area Sports,” Comcast SportsNet promises an enhanced commitment to comprehensive and entertaining local sports coverage, including special and feature coverage about Bay Area sports. The network will air two specials celebrating the A’s deep ties to the Bay Area as part of the re-launch as Comcast SportsNet Bay Area: A’s in Japan and Oakland Athletics: 40 Year of Champions.
A’s in Japan
The A’s begin their 2008 season with a two-game series against the World Series Champion Boston Red Sox at the Tokyo Dome in Japan on March 25-26, and A’s in Japan will chronicle the A’s trip to the Far East and feature interviews, highlights and special access to the players and coaches throughout their historic visit. The 30-minute A’s in Japan, hosted by Jaymee Sire, will premiere Monday, March 31 at 7:00 PM. Check local listing for additional air dates.
Oakland Athletics: 40 Years of Champions
Comcast SportsNet Bay Area chronicles four decades of A’s excitement in the Bay Area with the one-hour special Oakland Athletics: 40 Years of Champions. This program features rare footage and archive photos, along with testimonials and interviews from the people who built the A’s into a Bay Area institution, including A’s vice president and general manager Billy Beane; A’s manager Bob Geren; former A’s standouts such as Vida Blue, Bert Campaneris, Rollie Fingers, Dave Stewart, Dave Henderson, Jason Giambi, Nick Swisher and Barry Zito; former A’s manager Tony LaRussa; former A’s owner Wally Haas, historic A’s clubhouse staff and personnel and members of the media, among others. Comcast SportsNet Bay Area will premiere Oakland Athletics: 40 Years of Champions on Tuesday, April 1 at 5:30 PM. Check local listing for additional air dates. In addition, an extended limited edition “Directors Cut” DVD will be given away to 10,000 fans on Sunday, April 6 at McAfee Coliseum in Oakland when the A’s host the Cleveland Indians.
During the 2008 season, Comcast SportsNet Bay Area will air 80 A’s telecasts, the most A’s games the network has ever presented in a single season, Comcast SportsNet Bay Area’s coverage includes 20 A’s Pregame Live shows, 40 A’s Postgame Live shows and 40 telecasts in high-definition television (HDTV).
Source: FSN Bay Area, Oakland Athletics