The Business of Sports Network reports on a fair number of sponsorship deals. This one, however, is one that we had not heard before: An official pudding of a major league team.

Kozy Shack has signing on as the official pudding of the New York Mets it was announced today. Rich chocolate and original rice pudding flavors, will be on sale at Shea Stadium throughout the baseball season.

Fans entering the stadium will see the Kozy Shack logo signage on every entrance turnstile as well as on diamond vision and LED advertising once they're inside. And the brand's status as official pudding will be announced in Mets Magazine.

Kozy Shack also announced that they will be doing free samples at several games this season including, tonight's game against the Yankees. 

Source: Kozy Shack

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Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey. He is contributor to Baseball Prospectus, and is available as a freelance writer.

Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.

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